Previous Tourism Director Is New Operator Of Tour The Upper Cumberland

Former Putnam County Tourism Executive Director Molly Brown is the new operator of Tour the Higher Cumberland. She designs to elevate and expand the tour company highlighting sights, historical past, encounters and other points-of-interest of the 14-county area. 

All through the past 10 many years, Ms. Brown has promoted the Higher Cumberland to website visitors and journey media, both of those in her roles with the area site visitors bureau, and as the community relations media manager for the Tennessee Section of Vacationer Development. She specialized in planning regional excursions though also developing associations with Higher Cumberland hospitality associates. 

“Upon departing from the guests bureau in mid-Oct, I was prepared for a new chapter,” claimed Ms. Brown. “I understood I desired to continue to be in the vacation business but emphasis on one thing much more entrepreneurial. 

“This option allows me to employ my marketplace working experience and associations to provide a sector I am passionate about, though featuring the small companies, unique sights, and numerous points-of-desire of my group and region.” 

A native of Fentress County, Ms. Brown’s tourism track record is marked primarily in community relations, which needs organizing of press tours for travel journalists and social influencers. Her familiarity with web hosting these kinds of excursions, as very well as previously getting proven relationships with crucial tourism companions in all 14 counties, ought to reasonable very well for the recently obtained company, said officials. 

“There is so considerably option for ongoing tourism development in the Upper Cumberland,” explained Ms. Brown. “From some of Tennessee’s most renowned point out parks to historic landmarks to brewery, winery and distillery tours, there is a little something for anyone.”

Originally, Ms. Brown will be auditing and reviewing the recent website, social media platforms, and excursions established by the preceding entrepreneurs. In addition, she options to establish goal marketplaces and develop the company to present several excursions per 7 days with booking possibilities for local residents and readers. 

Illustrations of expanded possibilities consist of excursions this kind of as a Indigenous American Heritage Tour, connecting with Monterey’s Standing Stone Working day Competition, as nicely as a Record & Heroes Tour, highlighting area armed service heritage, veterans’ halls, and Sgt. Alvin C. York Condition Historic Park. 

Ms. Brown also programs to companion with Tennessee Condition Parks and Big South Fork Countrywide River & Recreation Place to feature the plenty of outdoor ordeals of the area, from waterfall excursions to guided hikes to ranger meet and greets. 

Personal tours, household reunions, company retreats, and familiarization excursions for relocating or prospect industry teams/management will also be a emphasis for Tour the Higher Cumberland. Pricing and booking info will be declared at a later date. 

Increasing the tour selections will generate a have to have for increasing the Tour the Upper Cumberland crew. Ms. Brown is at this time accepting resumes and options to employ tour guides and CDL-certified motorists.

Companies, sights, and other hospitality partners from the location are inspired to get to out with fascination in staying featured as a tour halt or as a sponsor. All inquiries may be directed to [email protected].

Observe @tourtheuc or go to for the most up-to-date data and information from Tour the Higher Cumberland. 

About: Tour the Higher Cumberland serves a 14-county area on the Cumberland Plateau of Tennessee, found between Nashville and Knoxville, just north of Chattanooga. The Higher Cumberland location is wealthy with scenic natural beauty, special details-of-desire, outstanding heritage and heritage, and plenty of festivals, activities, and encounters. Tour the Upper Cumberland highlights these amenities with guided shuttle bus tours, producing a relaxing and be concerned-cost-free prospect for attendees and locals to examine the area. Shuttles supply 12-passenger and 22-passenger solutions as well as ADA accessibility.